Who it's for
Wherever a repeated habit drives revenue.
Every example below is the same engine: events in, a flow in the middle, a challenge and a reward out. Each card shows the play it runs.
Retail and e-commerce
Reward the behaviour that brings shoppers back.
Rising acquisition costs make every lost customer expensive, and one-off discounts rarely build loyalty. Flyhalf tracks what customers buy, then rewards the behaviour that brings them back.
In development Tracking what customers view, and what they leave in a cart, is in development.
Fashion
Complete the Look
A shopper who buys a dress gets a WhatsApp challenge: add matching accessories within seven days to unlock a reward.
Speciality grocers
Local Producer Passport
Customers who buy from five local suppliers earn a "Farm Supporter" badge and an exclusive discount.
Electronics
Setup rewards
New buyers earn accessory credit for watching setup guides and registering their warranty within 14 days.
Beauty
In developmentRestock reminders
A personal refill offer sent around the time a customer's product usually runs out, based on their past orders.
Hospitality and dining
Reward direct bookings and repeat visits.
Hotels and restaurants often have customer data split across sites and rely on high-commission booking and delivery platforms. Flyhalf sits on top of existing POS and PMS systems and rewards direct bookings and repeat visits.
Hotel groups
Cross-property passport
Guests who book direct at three properties within 12 months unlock a free weekend and a "Global Nomad" badge.
Coffee chains
Morning commuter streak
Customers who order before 8 am four days a week are rewarded for the habit.
Restaurants
Mid-week traffic
Regulars who have not been in this week get a time-limited WhatsApp offer for a quiet Tuesday afternoon.
Health and fitness
Catch a routine as it starts to slip.
New gym members often drop off within their first month. Flyhalf watches attendance and sends a nudge when a routine starts to slip.
Gyms and studios
21-day habit
Members who check in for three straight weeks earn a badge and a smoothie-bar voucher.
Meal-prep delivery
Order streaks
Customers who order four weeks in a row move up to free delivery.
Any membership
Save the streak
When the last week that keeps a streak alive is closing, a nudge goes out before it ends — not a guilt trip after.
Also works for
One engine, other habits.
The same engine applies wherever a repeated habit drives revenue.
Subscription software
Onboarding quests that reward users for connecting an integration or inviting a teammate.
Streaming and media
Milestone badges and perks for a service's most engaged listeners and viewers.
E-learning
Timed challenges that reward learners for finishing a difficult module.
Financial services
Savings streaks, with any rate boost or cashback granted by the provider's own systems.
Travel
Rewards for off-peak or lower-carbon choices, fulfilled through the operator's own programme.